Serious Lash Attitude - Madame Butterfly

Make a serious statement with your lashes this party season with Madame Butterfly, amazing dramatic lashes that will certainly make you stand out from the crowd!!! The range also includes bejeweled lashes, coloured & feathered, plus with names such as 'Midnight Masquerade', 'Sexy Loren' & 'Burlesque Beauty', who could resist!!! £4.50 each at HQhair

Eyelure False Lashes For Men - Just a Publicity Stunt?!

I have written a couple pieces over the last few months about the latest craze with 'Man-Make-Up' that is exploding all over the cosmetic counters these days! We now have 'Manscara' & 'Guyliner', not to mention a fairly extensive range of cleansing products as well concealers & bronzers now available to men, however I was pretty surprised to see these new False Eyelashes by Eyelure for men! The main difference is that they have an invisible strip to make them seem as natural as possible, if I'm being honest I think it's maybe a little OTT to say the least! I don't know of many men that will feel the need for false lashes, male grooming products defintely have their place in the market & will only become more popular, but these particular items are purely about the marketing buzz to get us talking about the brand rather than men actually buying them.... So will they be a sell out when they hit the shops this month (??), probably as I don't imagine that many will actually be on the shelves in the first place, however the rest of their range will certainly see a boost in sales after all their free publicity!

Lash Power - This Season's Hottest Look!

Get yourself right on trend with some incredible lashes, it's all about lash power this coming season & the funkier the better! Of course you don't have to opt for these fabulous hot pink lashes as Princess Eugenie did this week but the more noticeable they are the more glamour you will exude! As they become more popular, false eyelash sales have soared in the last year, up by 150% with us ladies spending around £10 Million on them!!!!
Shu Uemura have just launched a new range to include larger feathered styled lashes encrusted with Swarovski crystals, perfect for that special night out! Mac also have a fantastic range as well, with many shapes & sizes to suit every type of eye.
When applying your lash strips, do eyeshadow first plus eyeliner, then take the strip & place it against your eye without glue first to see the shape on your eye (you may have to slightly cut the inner corner to fit), then gently run it through the glue so all ends are covered & then place it as close to the lash line as possible. Use tweezers to gently push it into place & let it dry off, once it is dry go over your top lash line with liner to perfect the join. After taking them off at the end of the night, use some oil based eye make-up remover to strip the glue that is left on & put them back in their case so you can enjoy them the following weekend!

Eyelashes Galore!

Natalie Portman at her latest Film Premier for The Other Boleyn Girl, sporting glamorous lashes and of course these are not through the aid of Mascara alone but are perfectly formed & beautifully placed lash strips that give her eyes this striking finish. Try Mac's 12 Lash (£7.50) as they give a fantastic dramatic look & are easy to apply or if you fancy going a step further why not opt for Semi Permanent Lash Extensions, these give you fuller lashes with added volume and will last for up to 2 months! The treatment normally takes around 1-1.5 hours & individual eyelash extensions are bonded and blended into your existing lashes one by one, this creates extra length and volume which will feel just like your own lashes! No maintenance is required (although using oil based eye make-up removers & waterproof mascara is best avoided), top-ups/refills are also offered to keep your lashes looking voluptuous. The extenions are only applied by trained professionals obviously & as the demand is growing more & more salons are offering this service, have a look at Xtreme Lashes for more information as their directory of therapists are available nationwide - www.xtremelashes.uk.com. Only slight down side to having this done is that the treatments can be expensive & range between £70 up to around £300.

While we're on the of eyelashes why not try Rimmell's latest ofering on the Mascara front, brand new Glam'Eyes, it promises to give you lashes that are 10x fuller & 80% longer, defintely worth a shot!