Tuesday, 18 January 2011
Company magazine, the glossy monthly women’s title published by the National Magazine Company, will this week be editing the March issue of the magazine at Heathrow Terminal 5 – a world first for the magazine industry.
From Monday January 17 to Friday January 21, as part of Company’s ‘Hello World’ campaign, the 30-strong editorial team will be writing the magazine at a relocated Company office in the middle of the Terminal 5 departures space. ‘Hello World’ is a 12-month campaign to encourage, inform and advise young women on all aspects of worldwide travel.
Travellers at Terminal 5 will be able to watch the Company team at work as they create content for the magazine around their ‘Hello World’ campaign, featuring interviews with airline staff, real-life airport fashion spotting, and a 15-page fashion feature shot inside the terminal itself. Also in the issue will be a shoot with Total Wipeout’s globe-trotting presenter Amanda Byram, and the man behind the ‘Gap Yah’ YouTube sensation, Matt Lacey. In addition, the Company fashion team will be executing another ‘first’ for Heathrow, by shooting part of their fashion feature out on the airfield.
Victoria White, Editor, Company magazine, says: “As a world-first, editing a magazine at an airport terminal is something we’re incredibly excited about here at Company. It’s a perfect fit with our Hello World campaign, which will hopefully highlight the benefits of world travel for young women, whether they be students, professionals or just fancy holidaying somewhere different! The logistics of doing an entire 8-page fashion shoot using only liquids less than 100ml will be a challenge, though – we’re going to have to pack carefully!”
Meribeth Parker, Group Publishing Director, Company magazine, says: “Editing an issue of a monthly glossy magazine from inside an airport terminal is typical of Company’s can-do attitude! It’s a brave move by the editorial team to put together fashion shoots, interviews and features amongst the bustle of an international airport, but if anyone can do it, they can.”
Malcolm Robertson of Heathrow says: “We’re delighted to be working with Company in this world first – and to support the magazine’s campaign to encourage more young women to go out and see the world. The office will add a unique and unexpected dimension to the journeys of the five million people expected to fly through Terminal 5 during Company’s residency. Passengers will be able to enjoy the live theatre of watching the Company team putting together the magazine and the chance to potentially appear in one of the UK’s leading fashion and lifestyle magazines.”
For live updates from the Company team at Heathrow, follow twitter.com/COMPANYMAGAZINE
The Global Issue, featuring all the content from Company’s week at Terminal 5, will appear in the March issue, on sale February 12.
AND THE GOLDEN GLOBES RED CARPET WINNING LOOK GOES TO . . . THE FRINGE!!!
Lee Stafford says . . .
“To recreate this style like Sandra you will need to get a really straight, blunt fringe. When styling, aim a hairdryer with a diffuser sock (to combat frizz), like my Featherlight Stormforce Hairdryer (£49.99) down the hair shaft but don’t move the hair too much as this will create body. If you want a flick, use a round brush and roll into the hair going backwards. Put the heat of the hair dryer on it, then let the round brush cool down a little before you take it out. To finish the look, spritz my light Poker Straight Dehumidifier (£5.71) over hair for a fuss and frizz free fringe with subtle shine.”
LEE’S TOP TIP:
If you are desperate to trim your own fringe between trips to the salon it’s important to know that you must cut slowly and UPWARDS into your fringe. simply cutting straight across your fringe will result in a line that will be too blunt and difficult to correct later on
Lee Stafford haircare is available exclusively at Boots nationwide and Boots.com
The most star-studded soiree of the year to date, it was wall-to-wall A-listers at the glittering event and Olivia Wilde did it again. Dressed in a stunning Marchesa gown, with a warm and gently smokey-eye. Le Métier de Beauté’s Mikey Castillo shows us how to get Olivia Wilde’s striking look:
Get the Look -
To create this flawless complexion use Classic Finish Foundation in Shade #7 with Pressed Powder #4 and Traviata Blush/Bronzer to gently highlight.
Use Champagne eye pencil smudged on lid, rimmed inside the water-eyeline and underneath the lower eyelashes to create a soft base. Then layer Spicy Eyeshadow, Corinthian Eyeshadow and Thunder Eyeshadow blended on the eyelid and gently smoked underneath the eye to intensify mystery. Finish off with Presision Eyeliner in Noir on upper lash line, with two coats of Blackish-Brown Anamorphic Mascara.
Eyebrows: A Blend of Fawn and Brunette Eyebrow Pencils
Lips: Create the soft nude lip with a touch of coral with Les Artistes Lip Kaleidoscope Palette with the Nudite Lip Pencil.
Anne Hathaway's look was bang on. Her metallic bronze Armani Privénumber was heavily embellished with Swarovski crystals and fell to the floor. Again Le Métier de Beauté’s Mikey Castillo shows us how to get her Flawless complexion, smokey eye and flattering metallic lip.
Get the Look -
Prep the skin with Peau Vierge anti-aging Complexe to give a luminous glow to the skin. Use classic flawless finish foundation to even out the skin and finish with flawless finish concealer in No2 around the eye area to brighten and conceal. Finally layer Sunkissed bronzer and whisper blush used to sculpt the cheek with warmth and glow and create the perfect complexion.
To create the soft smokey eye use dualistic eye pencil in Tamarac to create a natural base and rim the water line. Layer sequoia, taramac, milan and peachy keen using the signature couches de coleur technique to give depth and elegance and create the perfect smokey eye. Finally use the Precision liquid liner in noir on the upper lash line to define the eye area with two coats of Midnight blue anamorphic lash mascara for an elegant and deep gloss effect.
To create this gentle metallic lip, first define the lips with nudite pencil and then fill the lips with metallic crème fraise gloss for a gentle sheen.