Wednesday, 23 September 2009

Backstage at London Fashion Week with Sam McKnight, Global Ambassador for Pantene Pro-V, Creating the Hair Look for Graeme Black S/S ‘10


The Look: Indian Princess ‘Pin Up’
The S/S ’10 Graeme Black collection was influenced by India & the Raj. So when creating the hair look for the show Sam McKnight took inspiration from a mythical Indian Lady in the 1930s – elegant and graceful.
The hair was swept back from the face giving it a clean look at the front, which contrasted beautifully with the slightly less groomed ‘Indian Pin-Up’ at the back of the head. This high bun formed from a ponytail that wound round on itself presented the perfect elegant silhouette. The overall effect was extremely feminine and sensual giving an illusion of groomed perfection.

Get the Look:
Work mousse through the hair from root to tip and dry roughly. Set into large, loose waves using a large barrel curling tongs. Next brush the hair into a clean ponytail high on the crown of the head. Smooth down the hair from the hairline to the ponytail band by brushing over. Then backcomb sections of ponytail close to the base of each section to add volume. Brush over the ponytail to lightly smooth then loop up the ends and pin to secure into a volumised, loose bun. To create Sam's signature 'done, undone' effect, leave some stray tendrils loose. Then add a spritz of hairspray to hold the look.
“The key to the look I created for the Graeme Black show is having hair that is shiny and manageable to give the appearance of elegance whilst still looking undone. But styling can take its toll on hair – so if you want to make the most of this look you need to shampoo and condition your hair from root to tip every to help combat styling damage.” Sam McKnight, Global Ambassador for Pantene Pro-V

Products:
New Pantene Pro-V Repair & Protect Conditioner RRP £2.19
Gives the results you’d expect from an intensive treatment – it helps prevent frizz, reduces damage and makes hair more manageable and easier to style without weighing it down.
Pantene Pro-V Volume & Body Shampoo RRP £2.19 and Conditioner RRP £2.19
Luxurious volume needs more than the right styling products & tools – what it needs most is the right shampoo & conditioner that will protect hair without weighing it down.
Pantene Pro-V Volume & Body Magnifying Mousse RRP £2.99.
By their very nature, mousses are often the top choice when you want that elusive 'root-lift' essential for any true volumised style. This mousse will give your hair hold while also helping to protect it from the woes of styling.
Pantene Pro-V Volume & Body Magnifying Hairspray RRP £2.99.
This flexible-hold hairspray gives the perfect finish to any volumised style. Pantene Pro-V’s micro-fine spray system the product gives your hair the increased freedom to move, without sacrificing the healthy looking volume. You now have permission to spray and sway!

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